BREAKING: MSNBC Purchases Morning Jolt Newsletter From National Review in Six-Figure Deal

From my inbox, NRO‘s Jim Geraghty writes: Readers, you may have noticed commercials for MSNBC‘s Morning Joe program, hosted by Joe Scarborough and Mika Brzezinskitouting the program as a Morning Jolt.™ That branding effort was, in fact, an early promotion for MSNBC and NBCUniversal‘s effort to diversify its morning news assets. Last night that effort took a dramatic step forward — with an additional bit of leaning forward — as NBCUniversal finalized its purchase of the Morning Jolt™ newsletter from National Review, Inc.

In exchange, National Review, Inc. received an undisclosed sum, as well as a second round draft pick in this year’s National Media Pundit Draft, held May 8-10 at Radio City Music Hall in New York City….

National Review Online


One Comment on “BREAKING: MSNBC Purchases Morning Jolt Newsletter From National Review in Six-Figure Deal”


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