Polling Data and Dem Think-Tank Messaging Tells Obama ‘Class Warfare’ Rhetoric Needs to be Replaced With ‘Gender Gap’ RhetoricPosted: July 6, 2014
All Politics All The Time
From Today’s Washington Post:
“…The shift also underscores the ongoing dispute between the Democratic Party’s liberal and moderate wings over how to address inequality issues. Whereas the left takes a more combative tone, seeking to focus on the income gap and what it views as the harmful influence of big business and Wall Street, more centrist forces in the party favor an emphasis on less-divisive issues.
White House officials say the change in the president’s rhetoric was driven by a desire to focus not just on the problem — economic inequality — but also on solutions that could address it. Others close to the White House contend that the move is at least partly driven by Democratic polling that found that talking about income inequality does not register strongly with the American public and risks accusations of class warfare.
“It was clear in 2013 that income inequality was the top narrative for the White House, but they abruptly switched away from it. Income inequality seems like it’s on the back burner now — at least in terms of their rhetoric.”
— Jim Kessler, senior vice president for policy at Third Way, a Democratic think tank
The shift hints at a broader repositioning of Democratic messaging ahead of the midterm elections and, perhaps, the 2016 presidential race….”