Extreme Identification Policy: Shanghai Market Lets Shoppers Track and Return EggsPosted: February 1, 2015
A local food market named Miyunlu in Shanghai has started selling eggs with identification numbers on their shells to help consumers. According to reports, when shoppers find eggs that are out of date, they can instantly trace the item back to the original producing farm and date of the eggs.
Reports say that the Shanghai store’s eggs have gone through an additional strict sterilization process before being placed on the store’s shelves. Shoppers were also ensured that the eggs have no dirt on the exterior and that they have been coated with protective oils to extend the shelf life.
As a result, consumers are buying quality eggs with confidence, and are now able to receive compensation when returning damaged egg shells or out of date eggs to the market.