Dave McNary reports: Marvel has unveiled a dozen of the licensees for next year’s “Captain America: Civil War” in the wake of Marvel-Disney’s “Avengers: Age of Ultron” grossing $1.35 billion at the worldwide box office.
Marvel gave retailers a first look Wednesday at Licensing Expo 2015 in Las Vegas with categories including apparel, accessories, footwear, core toys, sporting goods, consumer electronics, seasonal, costumes, party goods, stationery, food, home furnishings and collectibles.
“The Avengers team is both aspirational and hugely merchandisable, made up of multiple, unique heroes coming together with amazing skills, cool vehicles and a high tech headquarters. Captain America: Civil War’ not only gives us new storytelling for our favorite superheroes, but also introduces new ones allowing us to expand product lines for kids and fans.”
–Paul Gitter, senior VP of licensing for Marvel at Disney Consumer Products
Hasbro, Lego, Funko, Hot Wheels, Rubies, Mad Engine, C-Life, Jay Franco, Global Brand Group, Kellogg’s, Hallmark and American Greetings have signed on. The show will exhibit finished art and initial renditions of products, which will began landing on store shelves about eight weeks prior to the May 6 opening.
Paul Gitter, senior VP of licensing for Marvel at Disney Consumer Products, told Variety that the overall campaign will build of the success of licensed products for “Age of Ultron.” Read the rest of this entry »
Imagine making your film debut in a movie that likely will gross more than $1 billion at the global box office. It sounds like a dream, but for South Korean model-turned-actor Claudia Kim, who has an important supporting role in Marvel‘s “Avengers: Age of Ultron,” it is reality.
“I’m just so grateful. I auditioned without knowing what kind of project it was,” the 30-year-old Kim told Speakeasy in a telephone interview earlier this month. “Really, I was excited that finally I could do a movie. I’m so happy how it turned out.”
Kim had previously appeared in Netflix’s “Marco Polo” series as well as several shows in her native South Korea, and now she is rubbing elbows with the likes of Robert Downey Jr., Chris Evans and James Spader. In “Age of Ultron, she plays Dr. Helen Cho, a leading scientist who hangs with the Avengers but ultimately becomes a pawn in the villainous Ultron’s (Spader) plan to dominate the world.
“I’m just so grateful. I auditioned without knowing what kind of project it was. Really, I was excited that finally I could do a movie. I’m so happy how it turned out.”
— Kim, in a telephone interview with Speakeasy earlier this month
Yet, while Kim is pleased to be involved in a project of this size and popularity, she tries to keep her career in perspective. ”It’s still just another step for me, and it’s not because of this that I have such high expectations for the next project,” she said. “I’m just going to continue to think about what kind of films I want to do and what’s out there for me to audition for, and I love trying.”
Kim also talked about how she discussed South Korean cinema with Evans, who starred in South Korean director Bong Joon-ho’s “Snowpiercer,” and she revealed which “Avengers” cast member really went out of his way to make her feel comfortable on set. An edited transcript of the interview follows.
When you read the part of Dr. Cho, she is very involved with the Avengers, she’s hanging out at parties. Did you approach the part worried that you would be around all these big superhero types, or were you fairly confident in yourself?
Of course I was nervous and excited at the same time. I felt the same way on set, but everyone was so welcoming, they made me feel really comfortable. Personally, I loved the challenge.
What did you guys do on down time? Was there was a lot of talk? Did you have fun? Did you hang out?
What was so inspiring and something I wanted to learn was how comfortable they were on set. All together, they got along so well. They were just making jokes, and within that process they would think of something even more brilliant. I was just enjoying that process, really.
Was there any particular cast member that you felt you really connected with?
I can only say such nice things about everyone, but James Spader really — he’s such an established actor, and he has so much more experience, and I was so grateful because he would really take care of me. He would ask, “Where should Dr. Cho be in this moment?” Or, “How do you feel about this?” He would really talk to me from my perspective. He would really care for me, and I’m so thankful for that.
When you finally saw the movie, and you saw yourself in front of this 10-foot evil robot instead of James Spader, how did that make you feel? Read the rest of this entry »